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      <image:title>Blog - MARKETING STRATEGIE CANVAS - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Blog - Moet ik in 2023 op de Metaverse? - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Blog - Should I invest in the metaverse in 2023? - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Blog - Should I invest in the metaverse in 2023? - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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    <loc>https://www.marketingbijbel.be/nl/over-bert-van-wassenhove</loc>
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    <lastmod>2022-02-24</lastmod>
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      <image:title>Over Bert Van Wassenhove - Over Bert van wassenhove</image:title>
      <image:caption>Met enkele decennia ervaring in marketing, communicatie en ondernemen is Bert een bekend figuur in zowel de marketing scene als bij ondernemers. Met zijn ervaring als marketing man en digitaal expert, en zijn netwerk, helpt team een innovatief idee om te zetten in een duurzaam bedrijf. Authenticiteit is daarbij altijd een kernwoord. In de boeken "Een Digitaal Marketing Plan in 100 Dagen" en " De Marketing Bijbel voor een Digitale Wereld" bracht ik 25 jaar ervaring in digitale marketing samen met als doel iedereen die aan de slag wil met marketing in deze digitale tijden een degelijke basis aan te bieden.  Het eerste boek (Een Digitaal Marketing Plan in 100 Dagen" werd een bestseller en standaard werk voor studenten en managers die een praktisch stappenplan willen om hun marketing digitaal te maken. Verder bouwend op dat succes schreef ik in 2019 een opvolger (De Marketing Bijbel voor een Digitale Wereld) die niet alleen een update inhoud van het eerste boek, maar ook uitgebreid ingaat op actuele onderwerpen zoals content marketing (message) en agile marketing (method).</image:caption>
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    <lastmod>2022-02-26</lastmod>
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      <image:title>De Marketingbijbel - DE MARKETINGBIJBEL VOOR EEN DIGITALE WERELD</image:title>
      <image:caption>WELKE TRENDS GEVEN DE MARKETING VAN MORGEN VORM? WAAR INVESTEER JE ALS BEDRIJF HET BEST TIJD EN GELD IN? HOE BOUW JE EEN STERK MARKETINGPLAN OP? Door de snelle evolutie van digitale kanalen, en vooral van sociale media, ondergaat het vak van marketing en communicatie een radicale revolutie. Je moet snel kunnen inspelen op de verwachtingen van je klanten, en de vorm en inhoud van je boodschap moeten aan nieuwe voorwaarden voldoen. Dat heeft impact op de volledige aanpak van je digitale marketing. De vele nieuwe kanalen, formats en methoden verplichten je ook om je op een andere manier te organiseren als marketeer. Het meten van alle marketinginspanningen is daarbij van cruciaal belang. Dit boek leert je hoe je je marketingstrategie afstemt op de digitale wereld en maakt je wegwijs in de basisbeginselen van de nieuwe 4 M'en van marketingtransformatie: Medium, Message, Method en Metrics. De Marketing Bijbel voor een Digitale Wereld bouwt verder op Een Digitaal Marketing Plan in 100 Dagen.</image:caption>
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      <image:title>De Marketingbijbel - UITVERKOCHT! EEN DIGITAAL MARKETING PLAN IN 100 DAGEN</image:title>
      <image:caption>Een krachtig model om alle digitale kanalen optimaal in te zetten voor je bedrijf De wereld van de online marketing en communicatie is zeer complex. Hoog tijd voor duidelijkheid dus! Het '100 dagen'- stappenplan toont precies hoe ver je staat in je digitale marketing en communicatie, en welke stappen je kunt nemen om het volgende niveau te bereiken. 'Dit is een boek dat zonder omwegen de essentie van digitale marketing uit de doeken doet. Complexe zaken in weinig woorden eenvoudig uitleggen is weinigen gegeven.</image:caption>
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    <loc>https://www.marketingbijbel.be/nl/home-nl</loc>
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    <lastmod>2022-09-28</lastmod>
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      <image:title>Home - Make it stand out</image:title>
      <image:caption>Hollie Beaumont</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/62164d094d1d3b188c47c316/317c6020-d7cc-4088-927e-df07f91cf655/cover_de+marketing+bijbel.jpg</image:loc>
      <image:title>Home - ALLE ANTWOORDEN OP JOUW DIGITALE MARKETING VRAGEN IN ÉÉN BOEK.</image:title>
      <image:caption>Door de snelle evolutie van digitale kanalen, en vooral van sociale media, ondergaat het metier van marketing en communicatie een radicale revolutie. Je moet snel kunnen inspelen op de verwachtingen van je klanten, en de vorm en inhoud van je boodschap moeten aan nieuwe voorwaarden voldoen. Dat heeft impact op de volledige aanpak van je digitale marketing. De vele nieuwe kanalen, formats en methoden verplichten je ook je op een andere manier te organiseren als marketeer. Het meten van alle marketinginspanningen is daarbij van cruciaal belang. Dit boek leert je hoe je je marketingstrategie afstemt op de digitale wereld en maakt je wegwijs in de basisbeginselen van de nieuwe 4 M’en van marketingtransformatie: Medium, Message, Method en Metrics.</image:caption>
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      <image:title>Home</image:title>
      <image:caption>Helen Gates and Mark Novo</image:caption>
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      <image:title>Home</image:title>
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  <url>
    <loc>https://www.marketingbijbel.be/en/home-en</loc>
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    <lastmod>2022-09-28</lastmod>
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      <image:title>Home - Make it stand out</image:title>
      <image:caption>Hollie Beaumont</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/62164d094d1d3b188c47c316/b03ca30c-6ba9-48c1-88d9-a2f5f251de8e/cover_the+marketing+bible.jpg</image:loc>
      <image:title>Home - ALL ANSWERS TO YOUR DIGITAL MARKETING QUESTIONS IN ONE BOOK.</image:title>
      <image:caption>Due to the rapid evolution of digital channels, and especially of social media, the marketing and communication business is undergoing a radical revolution. You must be able to respond quickly to the expectations of your customers, and the form and content of your message must meet new conditions. This has an impact on the complete approach to your digital marketing. The many new channels, formats and methods also oblige you to organize yourself in a different way as a marketer. Measuring all marketing efforts is crucial in this. This book teaches you how to align your marketing strategy with the digital world and shows you the basics of the new 4 Ms of marketing transformation: Medium, Message, Method and Metrics.</image:caption>
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      <image:title>Home</image:title>
      <image:caption>Helen Gates and Mark Novo</image:caption>
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    <loc>https://www.marketingbijbel.be/en/about-bert-van-wassenhove</loc>
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    <lastmod>2022-02-24</lastmod>
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      <image:title>Bert Van Wassenhove - ABOUT Bert van wassenhove</image:title>
      <image:caption>With my experience as a marketing man and digital expert, and my network, I help people with an innovative idea to turn this into a sustainable company. Authenticity is always a keyword here. In the books "A Digital Marketing Plan in 100 Days" and "The Marketing Bible for a Digital World" I brought together 25 years of experience in digital marketing with the aim of providing everyone who wants to get started with marketing in these digital times a solid foundation to offer. The first book (A Digital Marketing Plan in 100 Days" became a bestseller and standard work for students and managers who want a practical step-by-step plan to make their marketing digital. Building on that success, I wrote a successor in 2019 (The Marketing Bible for a Digital World) that not only updates the content of the first book, but also elaborates on current topics such as content marketing (message) and agile marketing (method).</image:caption>
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    <loc>https://www.marketingbijbel.be/en/the-book</loc>
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    <lastmod>2022-02-26</lastmod>
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      <image:title>The Marketingbible - THE MARKETING BIBLE FOR A DIGITAL WORLD</image:title>
      <image:caption>WHAT TRENDS SHAPE THE MARKETING OF TOMORROW? WHERE IS THE COMPANY BEST IN INVESTING TIME AND MONEY? HOW DO YOU BUILD A STRONG MARKETING PLAN? Due to the rapid evolution of digital channels, and especially of social media, the field of marketing and communication is undergoing a radical revolution. You must be able to respond quickly to the expectations of your customers, and the form and content of your message must meet new conditions. This has an impact on the complete approach to your digital marketing. The many new channels, formats and methods also oblige you to organize yourself as a marketer in a different way. Measuring all marketing efforts is crucial in this. This book teaches you how to align your marketing strategy with the digital world and shows you the basics of the new 4 Ms of marketing transformation: Medium, Message, Method and Metrics.</image:caption>
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    <lastmod>2022-07-25</lastmod>
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      <image:title>Marketing Strategy Canvas - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/62164d094d1d3b188c47c316/1645644307718-VFCJ22890T0WR6TPPQXM/miro-marketing-strategie-canvas.png</image:loc>
      <image:title>Marketing Strategy Canvas - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
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      <image:title>Coaching Marketing Strategie Canvas - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
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    <loc>https://www.marketingbijbel.be/coaching-marketing-strategy-canvas</loc>
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    <lastmod>2022-11-14</lastmod>
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      <image:title>Coaching Marketing Strategy Canvas - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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